All the posting.
Who hasn’t had a board member, or staff member or well-meaning donor complain that you just aren’t posting to Facebook enough? There’s a fine line between not utilizing great social media tools and spending unproductive time with writing, posting, and checking all those social media accounts. We’ll develop social media plans that make sense for your organization and activities and figure out ways to maximize your efforts while keeping your postings engaging, informative and productive. And remind you that all this posting is really only helpful if it strengthens the relationships you have with your organization's best friends. Relationships are the "social" part of social media and they matter to your sustainability and success.